No technology trend has been more ubiquitous lately than online security (or the lack thereof). With major corporations, social media sites, old cell phones, and even Internet browsers getting hacked left and right, Facebook announcing ramped-up plans to sell user information, and the separation between private and public life continuing to erode, can the public be blamed for losing trust in businesses and their ability to properly handle the data we hold sacrosanct?

A Gallup poll conducted in June delivered revealing results that nearly all of us can relate to (particularly the part about how, “In an increasingly insecure world, consumers need all the data security friends they can get”):

• 37% of the public reported that their trust in the companies they regularly do business with had “decreased a little” or “a lot” over the past year.

If recent system crashes plaguing major international corporations like Google, Amazon, Apple, Microsoft, and the NASDAQ stock exchange tell us anything, it’s that redundant data backup and disaster recovery is more important than ever.